By Kenneth Barilari With my college graduation just a few weeks away and my GLA internship coming to an end, I’ve been reflecting on what I’ve learned the last four…
Read More
All posts by James LoPiccolo
By Kenneth Barilari In January, I started working with GLA Communications as a Public Relations intern. Coming off the heels of CES 2017, which is the largest consumer electronics and…
The days of reaching the media with mass distribution of a press release are long gone. While press releases can still be very valuable, journalists are using them less and…
In today’s fast paced world it can be quite challenging for PR pros to build relationships with the media. Most journalists prefer not to be called, but then don’t respond…
As agency owners we have to juggle how much time we spend on the actual public relations work and running the business. While I get great fulfillment from owning my own…
