Pam Golden shares insight into “Best Practices When Promoting Products at Trade Shows” in TWICE column. With CES 2016 in the rearview mirror, now is a good time to reflect…
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professional insights Archives - GLA Communications
GLA’s Kim Macchiarelli gives readers insight into the importance of communications in the workplace.
I recently established a long term goal for my future, which had been an on-going discussion in my head. About 5 years ago, I wanted to be a career missionary,…
In today’s fast paced world it can be quite challenging for PR pros to build relationships with the media. Most journalists prefer not to be called, but then don’t respond…
As agency owners we have to juggle how much time we spend on the actual public relations work and running the business. While I get great fulfillment from owning my own…
Telling a client story is not the hard part, it’s getting it told that’s difficult. I’ve spent more than 25 years building GLA Communications, a New Jersey PR firm, by…
